For some reason, tapping into the creative genius within has been such a challenge and it’s beginning to cause a problem.
Spending countless hours in front of the computer “researching”, getting side tracked with new opportunities which aren’t relevant, finally getting overwhelmed with information unrelated to the task at hand then, you giving up (procrastinate).
Great ideas have unique origins for example the need to solve a problem, fix one or prevent one from happening.
We all seek it and we all want it but how to we get them, yes them we to get many great ideas before we can find the right one.
We are simply focusing on quantity here not quality. Let’s save that for another time.
*** Before I introduce you to some of the best methods to get great ideas flowing, it is important to understand WHY we get stuck in the first place. ***
Struggling coming up with good ideas?
The Perfectionist Syndrome
Have you ever had a classmate, friend, family member or co-worker who no matter how many times they worked on a project was never satisfied?
They always found a reason to change something and even when asked for your opinion and was reassured it was good, still kept on tweaking and changing hoping to improve every miniscule part.
If no one comes to mind that person might be closer than you think.
The word “perfect” is the key word here and is both a verb (action word), and an adjective (describing word) used to explain an action or process of improving something until it is faultless.
The dictionary defines perfect as: to make (something) completely free from faults or defects; make as good as possible.
In an ideal world we all seek to do, be or have everything perfect.
Let’s take a moment together and think about how unrealistic that sounds, FAULTLESS, NO DEFECTS. The reason why these are not possible is because there is always going to be a fault, defect, something missed or something overlooked.
No matter how much we want “perfect” to be true, it isn’t possible and I will explain why.
*** But let me just say that even though it is not something that can be attained you can come pretty damn close if you wish. This was such a relief the first time I learnt this and again the second time when I heard it. ***
Let’s look at the software giant Microsoft and the Windows software. They have had 26 Windows versions from their first release in 1985 to now 2016. These do not include the server versions, the device application versions or the versions within them.
Yet, every year Microsoft releases a new version of Windows we all know there is something that is not going to work well or causes a problem. But to combat this Microsoft doesn’t wait to release their software when it is full completed and bug free, they just release it however that’s why they provide updates because they fix the problems as they go.
So, what is the solution to the perfectionist syndrome?
The answer is speed, consistency and deadlines.
In university I studied advertising and branding which meant we always had to come up with new ways to interact and connect with new customers. We would have about a month or two for each project and as we got close will end up wishing we had more time to change things.
The way most of the classmates solved this solution was to leave the work to the very last minute so they completed the project about 10 mins before the final deadline time.
A book that talks about this is “Zebras and Cheetahs: Look Different and Stay Agile to Survive the Business Jungle” by Micheal Burt
“It’s not the big that eat the small. Today, it’s the fast that eat the slow. Zebras and Cheetahs teaches you step by step how to run faster, to be agile in the business jungle, and to pounce on opportunity 10x quicker than your competitors.”
* The goal here is to reduce the amount of time you spend waiting for everything to be perfect before introducing it to the world. You simply and do it fast!*